Get ready to embark on an incredible journey with our business that's all about selling the perfect coffee companion for specific moments in your daily life.

I'm Lee, your caffeine-loving guide, and I'm here to walk you through my exciting plan to build a brand around that love.

Imagine waking up in the morning, craving that perfect cup of joe. With the coffee we sell, you can create just that: a heavenly brew, smooth and sweet, right there to kickstart your day... right there, in the comfort of your own home. We're all about bringing you the highest-quality coffee beans, sealed in awesome bags that preserve freshness and flavor.

Our mission is to create a community around exceptional coffee experiences. We want to be more than just a bag of beans; we want to be the happy place in your coffee journey.

We're here for all the coffee lovers who appreciate a good brew. Whether you're a coffee connoisseur looking for unique flavors, a busy professional who needs their daily dose of caffeine, or a gift-giver searching for the perfect present, we've got you covered.

Now, let's talk about the competition. The coffee market is buzzing, but we're ready to stand out. Our bags are a cut above the rest, for a start. Not only do they keep beans fresh and lock the flavour in, we've also taken the time to design individual logos for each variety (we hope you like them!). The roasters we work with are all about quality, sustainability, and ethical sourcing, ensuring that every sip you take is a guilt-free pleasure, too.

Our marketing and sales strategy all about being simple yet effective. We're trying to create an irresistible online presence that showcases our coffee and tells our story - but this is not just our journey, it's yours too! Customer content will be a big part of what we post online. Through captivating visuals, engaging content, and maybe a dash of humor, we'll win the hearts and taste buds of as many people as we can. We'll collaborate with influencers who share our love for a damn good cup of coffee, spreading the word far and wide.

Now, let's talk operations and management. We'll partner with top-notch coffee suppliers who share our passion for excellence. These partners will provide us with the best beans, sourced from sustainable farms and grown with care. These beans will be packed with care, ensuring that every sip is as fresh as the first.

When it comes to financials, we'll crunch the numbers with precision. We'll consider the costs of sourcing, packaging, marketing, and everything in between. We'll ensure that our pricing is fair, reflecting the quality of our product while keeping it accessible for all the coffee lovers out there.

So, my fellow coffee enthusiasts, are you ready to join us on this flavorful adventure? Get your taste buds ready because we're about to take you on a journey to coffee paradise. Together, let's savor the rich aroma, the smooth flavors, and the joy that a perfect cup of coffee brings. Cheers!